Intentional Marketing for Accidental Marketers
Learn how to create authentic marketing that builds relationships and drives growth — without becoming a slimy salesman or internet marketing bro.TRAINING • COMMUNITY • SUPPORT
Relational Marketing
Approach
Practical Training
Workshops
Supportive Mentorship
Community
You don't have to hate marketing.
You started your business to help people. That's what drives you each day — seeing your clients succeed and making their lives better.But the only way to keep helping more people is by marketing your business. That's where things get uncomfortable. Marketers are those master manipulators who make up problems and use tricky tactics to convince people to buy more products.And that's simply not you. You care about solving real problems and building genuine relationships with your audience — even before they become clients.What if your marketing felt aligned with who you are and how you show up in the world and got you the results you need to keep growing and impacting more people? It can, and I want to show you how.Let's transform your marketing from a necessary evil into an authentic extension of your brand, that attracts the right people and grows your business intentionally.
“Working with Ben has transformed my marketing. Mostly because it's the thing I hate doing! Sometimes, it feels icky or pushy from other marketing experts, but his emphasis on relationships and real people made the difference. I feel like I just get to talk to people and see how I could help them, so it isn't impersonal tactics but authentic engagement.”
Jenn W., Speaker, Consultant
Level Up Your Marketing Skills
Stop being the "best kept secret" in your industry, and learn how to connect with your ideal audience in ways that grow your business and let you sleep at night.
Monthly Live Marketing Workshops
Master essential marketing skills with practical, relationship-based techniques you can implement right away.Join our monthly live training sessions where we break down key marketing strategies and systems with a relational approach. Each session focuses on a specific topic to help you build your marketing skillset step by step such as:
Building effective (and ethical) marketing funnels
Running social ads that connect & convert
Crafting brand messaging that resonates with your ideal clients
Leveraging authentic testimonials for lasting trust
Email marketing that feels like a conversation, not a sales pitch
Measuring performance so you know what's working (and what isn't)
These interactive sessions include Q&A time to address your specific questions and challenges. No recordings provided – the value comes from showing up and engaging live.Completely FREE!
Marketing Mentorship Community
Join a supportive community of fellow accidental marketers building authentic brands.Stop marketing alone. Join our mentorship community where you'll connect with other business owners and accidental marketers who share your values and challenges, and get the support you need for whatever marketing challenge comes your way.What's Included:
Weekly Live Coaching Calls: Get direct feedback on your current marketing projects and challenges
Full Training Vault Access: On-demand access to all training workshop recordings
Slack Community: Connect with the community for support, feedback, and collaboration anytime
Implementation Support: Turn marketing knowledge into marketing action with guided implementation
Priority Support: Get answers to your marketing questions and feedback on your marketing assets
Bonus Live Trainings: Access exclusive training sessions and community events
This program is ideal for service-based business owners, consultants, and marketing professionals who want ongoing support, accountability, and a community of like-minded professionals.Starting at $300 per month
“Ben Stewart is an absolute master when it comes to the ins and outs of building systems that create a thriving, healthy business. He’s not just knowledgeable—he’s also an incredible coach who brings humility, patience, and a rare ability to meet you exactly where you are. What could feel complex and overwhelming, Ben makes clear and accessible, ensuring you have the tools and confidence to move forward. I can’t recommend him highly enough!”
Drew W., Speaker, Author, Coach
Hi, I'm Ben Stewart!
I am the textbook definition of an accidental marketer. In fact, I'm an accidental entrepreneur. I "fell into" running a business as a side gig helping friends build websites.From there I started learning more about how to effectively market my own company and my clients' businesses, constantly wrestling the tension between being a helpful human and following marketing advice from "gurus" that didn't feel genuine.Over the past 20+ years I've navigated the entrepreneurial rollercoaster moving from freelancer, to agency co-founder, business mentor, marketing consultant, speaker, and more. Each role has taught me valuable lessons about business, marketing, leadership, and life.Most of all, I've learned how much I love walking alongside other accidental marketers, using my experiences to help guide their entrepreneurial journey and create marketing that matters.
– Manifesto –
You Are More Than A Funnel
Marketing has lost its way.In our rush to optimize, automate, and scale, we've forgotten what marketing is truly about: human beings connecting with other human beings.We've become so obsessed with conversion rates and click-through percentages that we've lost sight of the people behind the metrics. We've traded relationships for automated sequences. Conversations for prewritten scripts. Authentic connections for optimized conversions.But here's the truth: Your potential clients aren't data points to be pushed through a funnel.They're people seeking real solutions to real problems. They're looking for someone who understands them, someone they can trust, someone who can genuinely help.And that's the essence of business. That's what playing the long game looks like.And so, authentic marketing happens not in the perfectly optimized landing page or the carefully segmented email sequence, but in the moment when the right person finds the right help at the right time. When a genuine human connection is made, and trust begins to build.But don't get me wrong... I'm not saying we simply abandon strategy or ignore metrics. But it's time we put them in their proper place—as tools that support relationships, not replace them.If you’ve been caught in the spiral of marketing fads and tactics designed to sell courses and books from gurus, it’s time to press pause, take a step back, and take a different approach to your marketing. An approach that’s authentic to who you are, how you serve your audience, and why you do what you do in the first place.It’s time for ethical, human, authentic… relational marketing.Because marketing at its best isn't about funneling as many people as possible toward a quick sale. It's about connecting with the right people for your brand to build long-term relationships that benefit both your audience and your business.Your marketing is more than a funnel.You are more than a funnel.
"Ben's insights on the nuts and bolts of running a business are just what we've been looking for. He also has an astute marketing mind, and he brings that perspective in assessing our marketing positioning and creative execution. It's like having a CMO, a CEO, and a COO wrapped up into one person. Invaluable."
Greg M., Agency Founder
There are no silver bullets in marketing.
Relational marketing isn't about going viral or achieving overnight success. It's about building something sustainable. Something authentic. Something that actually works for service-based businesses like yours.The reality is, there is no B2B or B2C. All business is H2H: human-to-human.Effective marketing isn't about getting the most conversions, it's about making connections that build long-term relationships. And relationships are built on trust, affinity, and excitement.With relational marketing...
Your marketing aligns with who you are and how you actually serve people
You build trust that lasts, not just traffic that converts
Your expertise shines through authentically, without unnecessary hype
You attract the right people, not just the most people
Your marketing efforts compound over time as you build valuable relationships
Feel good about your marketing without sacrificing the results you need to keep serving your audience long-term.
Let's work together!
Schedule a brief discovery call to see if we're a good fit to help you get more intentional about your marketing, without falling into deceptive or manipulative marketing tactics.
Thank you!
You should receive a calendar invitation for our call soon. I look forward to learning more about where your business is today, where you're going, and if I'm the right fit to help you get there.
Apply for the Marketing Mentorship Community
Complete this application to see if we're a good fit to help you level up your marketing so you can connect with your ideal audience and intentionally grow your business — and your impact.
Thanks for Your Application!
We will review your application soon and reach out if we believe we are a good fit to help you level up your marketing to grow your business.